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Client A, saw a 172% increase in website traffic
Client A approached us with a problem: their website was outdated, not mobile-friendly, and failing to attract the traffic and conversions they desired. We knew that a complete overhaul was necessary to achieve their goals, and we set to work on a comprehensive solution.
The first step was to design and develop a new website that would be both visually appealing and optimized for performance. We focused on creating a clean, modern design that would be easy to navigate and provide a smooth user experience. We also made sure that the new website was mobile-friendly, allowing visitors to access it from any device.
Next, we implemented a search engine optimization (SEO) strategy to improve the website’s visibility and ranking on search engine results pages. We conducted extensive keyword research to identify the terms and phrases that were most relevant to Client A’s business and target audience. We then optimized the website’s content, meta tags, and other on-page elements to align with those keywords and improve its search engine ranking.
In addition to traditional SEO, we also implemented local SEO tactics to help Client A’s website appear in local search results. We created a Google My Business profile for the business, optimized it with relevant information and photos, and ensured that it was properly linked to the website. We also created local business listings on other directories to further improve the website’s local search visibility.
To ensure that the new website was converting visitors into customers, we implemented conversion rate optimization (CRO) tactics. We analyzed the website’s user flow and identified areas where visitors were dropping off or not completing desired actions. We then made changes to the website’s design, layout, and content to encourage more conversions.
Finally, we implemented Google Analytics to track and analyze the website’s performance. We set up custom reports and dashboards to monitor traffic, conversions, and other important metrics. This allowed us to identify areas for improvement and make data-driven decisions to optimize the website’s performance.
The results were impressive. Within the first year of launching the new website and implementing our SEO, local SEO, CRO, and analytics strategies, Client A saw a 172% increase in website traffic compared to the previous year. The website also saw a significant increase in conversions, with a higher percentage of visitors completing desired actions such as filling out contact forms or making purchases.
Overall, our approach of combining web design, SEO, local SEO, CRO, and analytics proved to be highly effective in improving Client A’s website performance and achieving their business goals. We continue to work with them to monitor and optimize their website, ensuring that it remains a valuable asset for their business.
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