by Jeff Pastorius | May 19, 2022 | Uncategorized
Search Engine Optimization (SEO) is the process of optimizing your website to rank higher in search engines such as Google, Bing, and Yahoo. SEO is crucial to the success of your online presence because it helps increase your website’s visibility and reach to...
by Jeff Pastorius | May 10, 2022 | Uncategorized
PPC campaigns are usually more expensive than organic search campaigns. The conversion rates are also lower on PPC ads. However, some businesses find PPC to be an effective marketing strategy for them. The decision to use PPC or not is often based on the business’...
by Jeff Pastorius | May 9, 2022 | Uncategorized
Mobile Search Engine Optimization Mobile search engine optimization (mSEO) is the process of increasing the relevance of a website or a web page in the mobile search results. Mobile SEO is different from regular SEO in that it uses different approaches and techniques...
by Jeff Pastorius | May 2, 2022 | Uncategorized
Digital marketing is a marketing technique that focuses on the use of digital technologies to reach an audience. It can be used for social media, email, web pages, or other online channels. It’s been around for decades but has seen a rise in popularity since the...